The old podiatry ads weren't working anymore. So Grand Central Podiatry wanted to try something different. We took all the money they would have spent on the dual quarter page ads and created these clever one page spots.
The 3 ads were scheduled to run 3 weeks out of the year, the first of which which was during fashion week. After the 2rd ad the practice had more calls and new appointments than they could handle so we we never had to run the third one.
Shame. Because it was the funniest one.